Brand Designer Job Listing at Valley Bank in United States of America (Job ID 25-796)

Description

POSITION SUMMARY: 

The Brand Designer will lead the evolution of our visual identity and digital brand experiences, bringing a strategic mindset, deep UX/UI expertise, and a passion for crafting cohesive, user-centered design solutions across digital and print platforms that support business goals.

PRINCIPAL RESPONSIBILITIES: 

• Lead the development and execution of brand design strategies across digital, print, and experiential touchpoints, ensuring consistency and innovation.
• Design and prototype user-centric digital experiences using Figma, with a focus on enterprise tools, dashboards, and customer-facing platforms.
• Collaborate with UX researchers, product managers, and developers to deliver intuitive, accessible, and scalable design systems.
• Direct and oversee brand photography and video shoots, ensuring alignment with brand tone and visual storytelling goals.
• Manage and evolve the brand asset library and design systems to support global consistency and scalability.
• Mentor junior designers and contribute to cross-functional training initiatives, including brand onboarding and design best practices.
• Partner with compliance, legal, and marketing teams to ensure all creative outputs meet regulatory and accessibility standards.
• Present design concepts and rationale to senior stakeholders, advocating for user needs and brand integrity.

KNOWLEDGE, SKILLS, AND ABILITIES (KSA):  

• Good verbal and written communication skills
• Ability to handle multiple projects and platforms simultaneously
• Proven track record of managing and evolving brand systems for global institutions. 
• Advanced proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), and design system tools.
• Strong portfolio showcasing UX/UI design for enterprise platforms, data visualization, and responsive web/mobile interfaces.
• Experience directing photography and video shoots, including pre-production planning and on-set art direction.
• Deep understanding of accessibility standards (ADA/WCAG), compliance workflows, and financial industry regulations.
• Excellent communication, leadership, and project management skills.

EDUCATION AND EXPERIENCE: 

Required: Bachelor's degree in marketing, design or related art field with a minimum of 5 years of experience in financial industry.