IB Marketing Specialist Job Listing at Stifel in Saint Louis, MO (Job ID 6863)

Description

The Investment Banking Marketing Specialist plays a key role in helping Stifel's investment bankers bring their marketing ideas to life by understanding their needs and tailoring marketing strategies to those needs appropriately. This role will work closely with the investment banking teams and various teams within Marketing to market Stifel's investment banking capabilities effectively

• Collaborate with investment banking teams to develop marketing materials for transactions like M&A, IPOs, and debt offerings.
• Implement marketing campaigns across digital channels, email, social media, and thought leadership to engage target clients.
• Assist graphic designers in creating marketing materials such as ads, brochures, and newsletters that showcase the firm's capabilities.
• Track, review, and assign all creation requests while maintaining internal client relationships to tailor marketing messages.
• Monitor marketing campaign effectiveness through KPIs and adjust strategies as needed.
• Generate reports and analyze email marketing data for trends, insights, and improvements.
• Support onboarding/training of new hires on marketing and CRM processes.
• Maintain internal marketing materials and update external website pages in WordPress, ensuring alignment with branding guidelines.
• Participates in the implementation of other Marketing-based projects as directed.

• Proven knowledge of marketing strategy, communication, and dissemination techniques and methods.
• Strong customer service, interpersonal, and communication skills.
• Highly organized individual, capable of handling a large volume of requests with varying deadlines and shifting priorities.
• Ability to work as a team or individually, depending on project scope and requirements.
• General knowledge of investment banking and the securities industry's rules and regulations governing advertising.

• Minimum Required: Bachelor's Degree in a related field or a combination of education and experience.
• Minimum Required: 3+ years of related experience.

• Proficient in Microsoft Excel, Word, PowerPoint, and Outlook.
• Experience with Salesforce, Pardot, and WordPress is preferred.

Stifel is more than 130 years old and still thinking like a start-up.  We are a global wealth management and investment banking firm serious about innovation and fresh ideas.  Built on a simple premise of safeguarding our clients' money as if it were our own, coined by our namesake, Herman Stifel, our success is intimately tied to our commitment to helping families, companies, and municipalities find their own success.

While our headquarters is in St. Louis, we have offices in New York, San Francisco, Baltimore, London, Frankfurt, Toronto, and more than 400 other locations.  Stifel is home to approximately 9,000 individuals who are currently building their careers as financial advisors, research analysts, project managers, marketing specialists, developers, bankers, operations associates, among hundreds more.  Let's talk about how you can find your place here at Stifel, where success meets success.

At Stifel we offer an entrepreneurial environment, comprehensive benefits package to include health, dental and vision care, 401k, wellness initiatives, life insurance, and paid time off.

Stifel is an Equal Opportunity Employer.