
Description
Overview
The Office of the State Treasurer is seeking a highly organized, independent and skilled Communications and Outreach Manager to lead public engagement strategies for the Economic Empowerment Division. This position is responsible for crafting and managing communications, marketing, and outreach initiatives that educate, inform, and engage Vermont residents about the Division's programs and services. This position is also responsible for data collection, analysis, and information about the Division's programs and services.
The ideal candidate will be an effective communicator, a data-savvy project manager, and a strategic thinker who is comfortable working with a variety of stakeholders-including state officials, legislators, media professionals, and the general public. This position plays a critical role in advancing the Division's mission through transparent, timely, and accessible communications.
Key Responsibilities
- Develop and execute strategic communications plans, outreach campaigns, and educational initiatives aligned with the Division's mission.
- Manage public education and media relations, including writing press releases, handling media inquiries, and coordinating interviews.
- Serve as the Division's web content manager, overseeing website updates, structure, and governance; ensure accessibility and compliance with brand standards.
- Manage the Division's social media presence and digital outreach, using analytics to optimize engagement and impact.
- Oversee the production and design of print and digital materials, including newsletters, reports, presentations, fact sheets, and other outreach content.
- Coordinate internal and external communication strategies, including legislative tracking and preparation of public testimony.
- Provide direct support to Office leadership, including the Treasurer, Deputy Treasurer, Policy Director, and Director of Outreach and Communications.
- Serve as liaison with contractors managing related communications tools and services.
- Analyze and report on communications effectiveness using a variety of metrics and reporting tools.
- Ensure that all communications are inclusive, plain-language, and accessible to Vermont's diverse populations.
The anticipated approximate starting salary range for this position is from $65k to $80k.
Who May ApplyThis position, Communications & Outreach Manager - Exempt (Job Requisition #52951), is open to all State employees and external applicants.
If you would like more information about this position, please contact Becky.Wasserman@vermont.gov.
Resumes will not be accepted via e-mail. You must apply online to be considered.
Please note that multiple positions in the same work location may be filled from this job posting.
Bachelor's degree in communications, public relations, marketing, journalism, advertising, English, or technical and business writing AND two (2) years or more of experience in communications, public or media relations, marketing, policy writing, or consumer education.
OR
Five (5) years or more of experience in communications, public or media relations, marketing, policy writing, or consumer education.
- Strong knowledge of public outreach strategies and media relations best practices.
- Proficiency in digital communication platforms, social media strategy, and web content management systems (e.g., WordPress).
- Experience with design tools (e.g., Adobe Creative Suite, Canva) and email marketing platforms (e.g., Mailchimp).
- Demonstrated success in writing, editing, and producing compelling public-facing content.
- Familiarity with Vermont state government structure and the legislative process is a plus.
- Strong organizational, analytical, and project management skills.
- Ability to translate complex or technical information into easy-to-understand language for a general audience.
- Ability to work independently and collaboratively with diverse stakeholders.
The State of Vermont celebrates diversity, and is committed to providing an environment of mutual respect and meaningful inclusion that represents a variety of backgrounds, perspectives, and skills. The State does not discriminate in employment on the basis of race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, membership in an employee organization, family medical history or genetic information, or family or parental status. The State's employment decisions are merit-based. Retaliatory adverse employment actions by the State are forbidden.
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