Description
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Specialist, Product Management, SME Segment Role OverviewWe're seeking a Specialist, Product Manager to join Mastercard's Europe SME Segment team. This role focuses on developing differentiated value propositions for specific SME profiles — including mid-market businesses and affluent entrepreneurs.
You'll identify new opportunities for Mastercard to lead in the SME space by uncovering unmet needs and translating insights into commercially viable customer value propositions (CVPs). You'll also support the product team with operational tasks to ensure smooth execution of initiatives.
Key Responsibilities
Opportunity Mapping
• Develop a deep understanding of SME sub-segments, their challenges, goals, and purchasing behaviour.
• Identify areas where Mastercard can stand out and lead within the SME ecosystem.
• Analyse competitors, spot market gaps, and assess potential opportunities.
• Use research, data, and stakeholder engagement to uncover unmet needs and innovation opportunities.
Customer Value Proposition Design
• Convert insights into compelling CVPs tailored to SME segments.
• Define strategic “jobs to be done” beyond payments, addressing broader business needs.
• Collaborate with Product, Services, and Marketing teams to co-create standout propositions.
• Work with global and local teams to adapt CVPs to market-specific needs while maintaining strategic consistency.
Ecosystem Development
• Identify and onboard external partners to enhance Mastercard's SME offerings.
• Manage strategic partnerships to ensure successful integration and delivery.
Storytelling & Advocacy
• Develop engaging narratives around Mastercard's SME strategy and CVPs.
• Represent Mastercard at industry events, client meetings, and internal forums as an SME advocate.
Required Skills & Experience
Technical & Strategic Skills
• Proven product management experience, ideally in payments, financial services, or SME-focused sectors.
• Skilled in market sizing, opportunity analysis, and competitive research.
• Experience designing and launching CVPs from concept to execution.
• Familiarity with building partnerships and integrating third-party solutions.
Soft Skills & Competencies
• Storytelling: Ability to turn data and strategy into persuasive narratives.
• Customer-Centricity: Passion for solving customer problems.
• Collaboration: Strong stakeholder management across functions and cultures.
• Influence: Capable of inspiring and influencing without direct authority.
• Agility: Comfortable with ambiguity and shifting priorities.
Qualifications
• Demonstrated experience in product management, strategy, or SME-focused roles — ideally with exposure to the payments industry.
• Experience in global or regional roles is a plus.
Why Join Us?
This is a unique opportunity to expand Mastercard's SME footprint with Financial Institutions and Fintechs. You'll help bring new ideas to market, turning insights into action and building solutions that empower SMEs — all within a collaborative, innovative, and purpose-driven environment.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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