
Description
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Director, Product & Commercialization Canada CA&E Director, Product & Commercialization Canada CA&EOverview
Mastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.
The Consumer Acquisition & Engagement (CA&E) team provides a wide range of acquisition, loyalty, personalization and marketing services assets including the design, implementation and operations of cardholder loyalty programs. These solutions enable issuers to reward, protect and assist cardholders driving overall card usage, retention and brand preference. We are seeking a Director of Product & Commercialization (Canada) to drive product development, go-to-market strategies and the commercialization of key CA&E products, platforms and services in Canada, including Marketing Services, Loyalty & Engagement, and Personalization.
This role acts as a vital conduit between Product, Services Business Leads, Account Managers and customers, providing strategic narratives, product knowledge, and developing marketing and communications strategies in partnership with other teams that drive customer value, Mastercard's revenue growth and, to drive internal and external awareness of CA&E solutions.
The ideal candidate is business savvy, a storyteller, passionate about product marketing and communications, proactive in reaching out to internal stakeholders, resourceful at problem solving, an expert in delivering presentations and creating impactful narratives and content, effective in managing key decision makers and engaging Sales teams. They are highly self-motivated, can operate in a fast-paced environment, and possess an agile mindset, comfortable with creating new processes and forging a path to an evolved Canada CA&E successful future state.
Key Responsibilities
Product Development: Lead the development of products in the market including communication of product vision, roadmap, launch materials, value prop, and pricing strategies
Drive Growth: Support the expansion of the CA&E business across Canada by aligning sales strategies with customer and market needs
Customer interaction: key lead in the delivery of CA&E solutions, interfacing with external customer audiences, providing CA&E thought leadership and presenting innovative solutions to solve complex customer challenges
Sales Plays: Partner with Sales to gather customer needs and insights, and translate them into sales enablement deliverables, including customized product messaging for diverse customer segments
Enablement Materials: Collaborate with Marketing and NAM Commercialization team to produce compelling sales tools, resources and content
Presentations: Create and deliver engaging presentations for internal and external stakeholders
Internal Awareness: Partner with internal Business Development teams to promote CA&E value proposition and innovation through sales enablement sessions
Market Intelligence: Analyze and understand competing solutions and market trends
People management / Team Leadership: Mentor and develop a high-performing commercialization team by fostering a collaborative culture, setting clear goals, and driving accountability to achieve business objectives
About You
Proven experience in product marketing, marketing services or marketing communications with a demonstrated ability to engage internal and external customers through value-driven storytelling and drive business objectives
Strong business acumen and a track record of delivering innovative, customer-centric narrative
Ability to grasp technical concepts and translate them into practical application
Excellent writing skills and development of engaging decks and presentations that are clear, attractive and effective – along with tailored to the appropriate audience
Exceptional networking, communication, and storytelling skills, with a strong focus on results and urgency
Consultative mindset with the ability to craft compelling, customer-tailored narratives
Deep understanding of consumer, industry, and market trends
Creative problem solver with the ability to generate “out of the box” solutions and build alignment across diverse teams
Growth-oriented and adaptable, thriving in fast-paced, rapidly evolving environments
Bachelor's degree required, advanced degree preferred
Location – Toronto, ON Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Apply on company website