Director, Area Marketing Job Listing at Mastercard in Santo Domingo, National District (Job ID R-245936)

Description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Director, Area Marketing Overview
Mastercard is a global payments and technology company. It operates the world's fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard's products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone.
Responsible for managing local marketing plans and execution in Spanish and English Caribbean. Manages budget and has direct relationships with all agencies to coordinate the execution of all local programs. Supports local account teams to strengthen the relationship with issuers and merchant. Manages all Issuer marketing programs and manages Mastercard assets.

Role
Responsible for the Brand awareness & positioning in the Caribbean Cluster
• Responsible for managing and controlling the A&M and MDF budgets
• Responsible for managing the relationship with our key issuers and improving the communication for our marketing initiatives through these issuers.
• Responsible for promoting, executing and monetizing MasterCard assets with key issuers
• Responsible for developing and controlling social media communication calendar
• Responsible for creating and managing the relationships with key marketing partners and merchants
• Responsible for overseeing the successful implementation of local activations, sponsorships, promotions, offers and experiences based on business priorities by cluster (Caribbean) and by market
• Responsible for managing the relationship with advertising, social media and BTL agencies. including the administrative and financial processes
• Responsible for leading all legal processes /contracts with the MasterCard legal team

All About You
Strong experience in marketing function for consumer goods, technology companies, or retail.
Desired Knowledge of payments industry
Bilingual (English and Spanish) mandatory
Willing to travel
Bachelor degree in marketing or Business Administration, MBA good to have
Strong skills managing Excel, Word and Power Point
Experience managing ATL Media and digital / Social, Experience managing BTL campaigns and marketing activation programs, Manage relationship with local agencies, Clear understanding of Payments industry, Strong interpersonal skills, Project management skills, Able to work under pressure, Skilled to manage Excel, Power Point and Word, Analytical, with experience managing budget and legal processes

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

 Apply on company website