Description
#LI-CR1 Hybrid: #LI-Hybrid BMC empowers nearly 80% of the Forbes Global 100 to accelerate business value, faster than humanly possible. Our industry-leading portfolio unlocks human and machine potential to drive business growth, innovation, and sustainable success. BMC does this in a simple and optimized way by connecting people, systems, and data that power the world's largest organizations so they can seize a competitive advantage.
As part of BMC's Vision 2030, we are transforming how we go to market—diversifying revenue streams, modernizing customer engagement models, and embedding Product-Led Sales (PLS) where it accelerates value. We are seeking a bold, analytical, and highly collaborative Director – GTM PLS to help design and lead this evolution.
This role is ideal for a senior GTM leader who can connect long-term strategy with operational execution, align cross-functional teams, and drive scalable, data-backed growth across hybrid GTM motions.
Here is how, through this exciting role, YOU will contribute to BMC Software's and your own success:
- Lead the strategic evolution of BMC's Go-To-Market model as part of Vision 2030, integrating PLS principles to diversify revenue and expand market reach.
- Design and execute cross-functional GTM programs that enable product-led and sales-led hybrid motions across customer segments.
- Align Product, Marketing, Sales, Customer Success, Finance, and Operations around shared metrics, growth priorities, and execution frameworks.
- Partner with analytics and operations teams to build predictive models that link customer engagement, adoption, and usage to revenue outcomes.
- Redesign GTM roles, coverage models, and engagement strategies across PLS, SMB, and Enterprise, reflecting customer buying behaviors and lifecycle needs.
- Proven experience leading GTM strategies that delivered measurable growth across evolving business models and product portfolios.
- A strong blend of strategic consulting mindset and execution leadership, with the ability to translate vision into scalable operating models.
- Deep comfort leveraging AI-driven analytics, predictive insights, and data to drive forward-looking decisions and real-time execution.
- Exceptional stakeholder leadership skills, with credibility at both executive level and with frontline sales and GTM leaders.
- Demonstrated success transforming GTM motions through PLS and sales-led hybrid approaches, tailored to different segments and geographies.
This is a high-impact leadership role with direct influence on BMC's future growth model—shaping how we scale, how we engage customers, and how we win in a rapidly evolving market.
#LI-Remote CA-DNP
Our commitment to you!
BMC's culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won't be known just by your employee number, but for your true authentic self. BMC lets you be YOU!
If after reading the above, You're unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas!
BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran. If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.
BMC Software maintains a strict policy of not requesting any form of payment in exchange for employment opportunities, upholding a fair and ethical hiring process.Min salary 193,350
Our commitment to you!
BMC's culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won't be known just by your employee number, but for your true authentic self. BMC lets you be YOU!
If after reading the above, You're unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas!
BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran. If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.
Max salary 322,250 Min Salary - NEW 193,350 Max Salary - NEW 322,250recruiter_code
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