Description
WHAT YOU DO AT AMD CHANGES EVERYTHING
At AMD, our mission is to build great products that accelerate next-generation computing experiences—from AI and data centers, to PCs, gaming and embedded systems. Grounded in a culture of innovation and collaboration, we believe real progress comes from bold ideas, human ingenuity and a shared passion to create something extraordinary. When you join AMD, you'll discover the real differentiator is our culture. We push the limits of innovation to solve the world's most important challenges—striving for execution excellence, while being direct, humble, collaborative, and inclusive of diverse perspectives. Join us as we shape the future of AI and beyond. Together, we advance your career.
THE ROLE:
The Commercial Marketing Manager will define and execute AMD's regional enterprise and commercial go-to-market strategy for key products, platforms, and solutions targeting IT decision makers (CIOs, CTOs, CISOs, and enterprise architects).
This role owns the development and execution of integrated GTM programs—spanning demand generation, account-based marketing, partner and ecosystem marketing, and sales enablement—in close partnership with Sales, GAMs, Corporate GTM, as well as relevant OEMs, ISVs. The role is accountable for driving measurable pipeline impact, partner adoption, and long-term brand preference in the commercial and enterprise segments.
THE PERSON:
The ideal candidate is a strategic, data-driven B2B marketing leader with a strong understanding of enterprise technology markets and complex buying cycles. You combine structured thinking with strong execution discipline and are comfortable translating business objectives into scalable, customer-centric marketing strategies.
You are an effective influencer across matrixed organizations, capable of aligning sales, product, and partner teams around shared priorities. You bring a clear understanding of partner ecosystems, enterprise customer needs, and the role marketing plays in driving pipeline and revenue. You are a self-starter who operates with ownership, and accountability.
KEY RESPONSIBILITIES:
Define and execute the commercial and enterprise go-to-market marketing strategy for AMD products and technologies, aligned to business priorities and revenue goals.
Lead end-to-end marketing planning, translating business and brand objectives into integrated strategies, initiatives, and execution plans that drive pipeline and market impact.
Develop and manage a comprehensive marketing calendar, ensuring clear alignment and communication across sales, product, regional marketing, and partner stakeholders.
Design and implement demand-generation and account-based marketing programs in collaboration with Sales, OEMs, and key ISVs.
Drive brand preference across key markets in the region through consistent narrative, thought leadership, and activation.
Manage budgets, and partners funding models, ensuring efficiency, governance, and ROI.
Build strong working relationships with cross-functional teams, subject-matter experts, corporate digital, GTM and partner marketing organizations.
Use data-driven insights to guide strategy, optimize performance, and report results to stakeholders.
Continuously identify opportunities to improve marketing effectiveness, processes, and execution quality.
PREFERRED EXPERIENCE:
Relevant marketing work experience in the Semiconductor, IT industry or within an online/event-focused marketing industry (either corporate or agency background)
ACADEMIC CREDENTIALS:
Bachelor's degree or equivalent experience
LOCATION:
Mexico city
Benefits offered are described: AMD benefits at a glance.
AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants' needs under the respective laws throughout all stages of the recruitment and selection process.
AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD's “Responsible AI Policy” is available here.
This posting is for an existing vacancy.
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